YMCA
For 163 years, the YMCA has been a vital support system for children, families and adults. Created Inspirational designs, illustrations, and graphic elements for print and web.
Project Overview
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Challenge
The organization's website needs to be redesigned to better connect with its audiences, including building a more intuitive information architecture and developing a coherent visual language.
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Solution
For this project, I created a new brand identity for YMCA-greenwich and Redesigned to better connect with its audiences, including building a more intuitive information architecture and developing a coherent visual language.
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Role
UX, UI Designer + graphic Design:
Information Architecture & site map,
Web design, and Branding.–Art Direction: concept and art direct photoshoot
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Time
20 weeks
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Task
Rebranding marketing collateral
and website. -
Tools
Figma, Illustrator, Photoshop
